Luxury Lingerie

A Stunner from Hastings has been unveiled as the new face(and body) - of Ann Summers.

Emma Blocksage - known as Emma B - will star alongside former star of Big Brother Kate Lawler and pop star Michelle Heaton.

Together the trio will model the chain’s new Valentine’s range and appear on bill boards and television commercials across the UK.
Emma began her career career when she won the prestigious Elite Look of the Year Model Competition in 1995. This won her a lucrative modelling contract with Elite - one of the world’s best known agencies.

Since then she has gone on to become one of the most successful models of recent years appearing in catwalk shows and ad campaigns for designers such as Chanel, Prada and Jean Paul Gaultier.

A regular in the pages of the tabloids, largely due to her relationship with former boy band singer Brian Harvey, Emma also became a favourite of lads mags such as FHM, Loaded and GQ.

She has also appeared on the covers of Vogue, Elle and Marie Claire and become a reality TV star.
Emma enjoyed a lucrative two-year contract to model lingerie for Debenhams and in 2005 her calendar was in the top five best sellers.
No wonder Ann Summers bosses are so pleased to have the blonde bombshell on board.

Jacqueline Gold, the head of Ann Summers, said: “I am delighted to have Emma as one of our new girls - she looks a million dollars.”

Emma Joins Kate Lawler (left) and Michelle Heaton (right), representing Ann Summers.

Style

She’ll love the feel of sensual satins and silk, soft draping materials like chiffon will also be a hit.

Style
She loves attention to detail so frills, ribbons and embroidery will make her feel special. Elegant styled bras such as the Balconette will be her favourite. In nightwear choose a babydoll with a pretty skirt trim and remove the suspender straps or play it safe with a beautiful chemise that will skim her curves gracefully.

Colours
Set the romantic mood with delicate pastel colours of pink, peach, and blue. Classic neutral shades of cream and ivory will also do the trick.

Fabrics
She’ll love satin & lace and won’t be afraid to flaunt her figure in tight fitting or sheer mesh pieces.

Style
Choose padded plunge style bras to give her a sexy cleavage that she will be proud to flaunt. Babydolls are a seriously sexy alternative to a lingerie set and often come with suspender straps so stockings are essential. She loves to be the centre of attention so theatrical frills will add the drama she craves.

Colours
She’ll be in her element in bold, striking colours so go for hot pinks, fiery reds or flashes of vibrant colour on jet black. Don’t forget to complete her look with a sexy suspender belt and/or stockings!

With Valentines Day approaching fast (we’ll be running a number of articles on choosing the right gifts over the coming days), it’s time to start thinking about getting something special for the special girl in your life.

Lingerie and nightwear make great gifts for your wife or girlfriend but choosing something she will love takes a little more background information.

This is your cue as her devoted guy, to go undercover …It’s time to explore her lingerie drawer and wardrobe to find three vital clues - size, style and colour.

Don’t get caught and do not leave any evidence!Leave her drawers neat!

You will need access to her underwear drawer, a notebook and a pen. Pick out something you have seen her wearing recently and check the size on the labels!

Bra Size
Always a number and letter combination eg. 34B. The number is her chest size and the letter is her cup size and yes, you do need both! It’s no use going into a shop and using random hand gestures to indicate size.

Dress Size
You will find this in her knickers or anything like a dress or jumper. This size is only needed when buying anything other than a bra like knickers, babydolls, chemises and pyjamas. e.g. 10, 12, 14 etc.

Now think about what she usually wears & combine this with your knowledge of her personality, to choose the right style for her.

Top Tip: Don’t just go for thongs. Less isn’t always more! Briefs, shorts and french knickers can be sexy too.

Stella McCartney is to unveil her first lingerie line in February, it has been revealed. The collection is in partnership with Bendon, a New Zealand lingerie brand, that also happens to handle Elle Macpherson’s line of underwear.

Miss. McCartney says she was inspired by lingerie from an early age. “I was obsessed with French slips, lace inlays and handwork. When I think about lingerie, I tend to think of really handmade precious pieces. … The intimacy that a woman has with her lingerie is quite inspiring.”

The spring-summer 2008 collection will include bras, bodysuits briefs, and chemises in Stella’s signature colours: soft pinks, creams, blues and pearl grays mixed with bright poppy colours. Some of the names for the delicate pieces are said to include Daisy Dreaming, Eve Giggling, Mia Winking and Coco Blushing. Pieces will range from $45 for briefs to $325 for a sequined chemise.

Dita von Teese is set to become the new face of Wonderbra, it was announced today.

The burlesque star is also rumoured to be designing her own limited edition collection of underwear for Wonderbra. Her designs will be based on 1940s lingerie styles and vintage underwear fashions.

The model will show off her new range in Paris over the next few weeks. Of the news, Von Teese said: “I really hope that with this new range I can share my passion for sensual, wearable lingerie that will add a touch of glamour to people’s everyday lives.”

Following on from Gemma Atkinsons reign as the face (and body) of La Senza, Czech model, Petra Nemcova is next up to show the world what she’s made of.

Largely famous for surviving the 2004 tsunami of and once being the lover of soppy pop minstrel, James Blunt, the sexy Czech is now the official ambassador for the saucy underwear chain . “I love lingerie modelling,” says the 28 year old, “It makes you feel good about yourself and it’s really sexy.”

The internationally recognised former Baywatch superstar is set to create a sexy new lingerie line, she revealed.

Her plans for panties, garters and bras will encompass sexy and fun styles is influenced by “things that are really sexy and things that I love to wear and my friends love to wear.” She says.

She also plans to ‘do a show about the process of creating these ideas.’  what this entails is anyone’s guess. Suppose we’ll have to wait and see.

Figleaves, the online lingerie retailer, announced that it is to stock a new collection of ‘greener’ products from the 3^rd of march – eco friendly lingerie and products. The emphasis is on sustainable and sexy product lines.

The new department will stock everything from nightwear, underwear, through to maternity products, for the eco-conscious expectant mums-to-be. Some of the labels being represented include Green Knickers, Enamore and Eco Boudoir as well as some of the eco-friendly lines from Chantelle and Eberjey.